Food Biz

Whole Foods: Non-Organic Can Be "Responsibly Grown"

Whole Foods ignited the organic food phenomenon 35 years ago with its first stores in Austin, Texas. It has successfully convinced Americans to go organic even for an extra cost. However, with recent reports about its declining earnings in the past few weeks, Whole Foods is still determined to be the ambassador of good health by introducing "Responsibly Grown" program which allows conventional, nonorganic growers to be recognized for good practices.
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