Marina Abramovic and Givenchy Team Up For New York Fashion Week! [WATCH + PHOTOS]

This fall, Givenchy opted to forsake Paris Fashion Week. Riccardo Tisci, Givenchy creative director, told Women's Wear Daily that the brand's Spring/Summer 2016 collection will be showing at the New York Fashion Week, although the show is typically enlisted for the Paris event.

The big announcement will be simultaneous with the opening of a Givenchy flagship boutique in Manhattan, New York by the end of the summer.

A photo posted by Y&K Worldwide OFFICIAL (@ynk_worldwide) on Jul 1, 2015 at 7:51am PDT

Taking place on September 11, the first ever presentation of the brand at NYFW will also highlight the brand's collaboration with renowned performance artist Marina Abramovic.

"She's going to help me direct the show. It's going to be very interesting," said Tisci. The designer of Kim Kardashian's wedding dress (the one with Kanye West) also admitted that the chosen date for the presentation was no coincidence at all.

"It's a very delicate day for America, and so the show is going to be a celebration of family and love," Riccardo explained.

A photo posted by @backstagebombshell on Jun 30, 2015 at 6:21pm PDT

This isn't the first time Riccardo Tisci and Marina Abramovic have worked together though. The artist has been featured in Givenchy's Spring 2013 campaign (as pictured at the top) alongside Kate Moss and Mariacarla Boscono.

 This Tuesday, June 30, Marina Abramovic will present a keynote address–her only live talk during the residency– addressing the latest development in her career, the audience experience, and the transformative power of long durational works on the public. Marina Abramovic: in Residence is the artist’s latest project in Sydney, Australia, at @kaldorpublicart -The keynote will be held at 8pm ACST (6am EST). MAI will be live tweeting the event. Talk to us @hudsonmai. This event will also be live streamed and available for viewing at www.livestreaming.sydney/marinainresidence #marinainresidence

A photo posted by Marina Abramovic Institute (@hudsonmai) on Jun 29, 2015 at 1:24pm PDT

Not only that, the luxury brand hosted the closing dinner for Abramovic's popular retrospective presentation at NYC's Museum of Modern Art called "The Artist Is Present."

For Spring 2016, Riccardo Tisci and Givenchy, curators of Visionaire 60 Religion, are bringing their show to New York. If that wasn’t news alone, Marina Abramovic, longtime friend of Tisci’s and fellow contributor to Visionaire, is in control of the art direction of the show. The September 11 show is in celebration of Givenchy’s new store on Madison Avenue. The significance of the date is not lost on Tisci, who has promised a show about family and love. Never one to shy away from the romantic, his Fall 2015 collection is a perfect example. Rich colors like crimson and a deep blue brought out a dark side to corsets and jackets, while fluid dresses dripping in crystals further heightened the gothic atmosphere by being paired with black latex boots. The model’s faces were heavy with jewelry, the concept of which was taken from Mexican street gangs. The set included discarded electronics, like old TVs and video games. Guests sat on mismatched chairs lining a maze-like runway. If Fall was a gothic digital romance, Spring, with its art direction by Abramovic, will be nothing short of mesmerizing. @Givenchyofficial @RiccardoTisci17 @hudsonmai #VisionaireWorld #Givenchy #MarinaAbramovic #riccardotisci A photo posted by Visionaire (@visionaireworld) on Jun 30, 2015 at 1:34pm PDT

In fact, a particular video from "The Artist Is Present" became widely viral on YouTube. Abramovic stood in silence with her ex-lover, Ulay, after meeting for the first time in 30 years.

Watch the tear-jerking video below.

This upcoming New York Fashion Week welcomes a new venue - saying goodbye to the Lincoln Center, which has hosted the event for four years now. Fashionistas will now be heading over to Skylight studios in Midtown and SoHo for NYFW.