Martha Stewart, domestic goddess extraordinaire, graced us once again over the long weekend with her wisdom from the kitchen. This time, her tips were not for perfectly piped buttercream roses or folded napkins in the shape of swans. This time, it's French toast - and some of her followers are not having it.
Martha's got a lot of French toast recipes, but this latest version involves brioche from a place she tagged @Republiquebrioche - but the link for the handle doesn't work. Same for the syrup she tagged as @runamoksyrup - which she means to say is @runamokmaple, a craft honey, syrup, and cocktail mixer company out of Vermont. It seems that Martha has a penchant for getting her favorite goods shipped to her, and we could be wrong, but our best guess is that glorious, golden loaf of brioche may have come from @republiquecafebakery in L.A.
Brioche, Butter, and Backlash
Martha notes her other ingredients as milk, eggs, orange zest, grand marnier, sugar, and a pinch of salt. But it's the ingredient she left off the list that is sending commenters to the moon. In the video, slices of brioche freshly dipped in egg are added to a pool of sizzling, molten butter in a stainless steel pan. Social media - of course - erupted in a symphony of confusion and concern. Was this an imposter account? A cry for help? Had Martha finally succumbed to the pressures of celebrity and gone rogue with the fat fryer?
Martha, Are You Drunk Again?
One brave soul even dared to question the very foundation of this culinary catastrophe asking, "are you and @seenbysharkey drunk?", referencing Martha's executive director of design, Kevin Sharkey. Others chimed in with their dismay as well, noting "That looks horrible it's too dark burnt Martha," "All that grease..." and "Deep-fried French toast? Why?"
Because, my friend, why not? When you're Martha Stewart, the rules of healthy eating are a mere suggestion - a whisper in the wind compared to the siren song of a perfectly golden, artery-clogging slice of French toast.
Of course, not everyone was scandalized.
Some championed the "looks delicious" approach, while others swooned over the fancy syrup brand. @Madisonchasecapitaladvisors wrote, "If anyone says too "greasy", clearly you don't know @marthastewart48!"
Martha Stewart Still Makes Cooking Controversial
Let's face it - the woman has a knack for attracting attention, even with the most banal content. Anyone else could post a video of themselves in their kitchen going overboard with some butter for Sunday brunch, and it wouldn't be a scandal. Personally, I like my French toast a little crunchy, and butter makes everything better. So the next time I'm feeling a little humdrum with my regular old French toast, I might just take a page out of Martha's butter-soaked pan.
