Every year, different companies come up with ideas and promos that will catch the attention of their customers and consumers.
For example, malls usually have their Christmas and year-end sale to attract customers. Restaurants have bundle promos that match the season's atmosphere.
Apart from the holiday promos and sales, an activity that is loved by many people during the cold winter nights is sipping a hot chocolate in front of the fireplace, listening to the stories of your loved ones.
Hot chocolate or cocoa has become one of the icons during the winter holidays and one of the beverage companies has grabbed the opportunity to incorporate the holiday favorite into their beverage.
'Cocoa' Cola
Chew Boom reports that Pepsi announces a new variant of their cola that includes the flavor of cocoa and marshmallows mixed with their cola.
Today News mentions the words of Pepsi's vice president of Marketing, Todd Kaplan to the media, stating that there is nothing more classic than a how cocoa on a winter day, and this year has not been typical.
They thought of mixing the delicious taste of their cola with the wintery flavor of and chocolate and marshmallows to give to their fans.
Todd exclaims that the company is confident that they nailed the 'cocoa' cola and they can't wait to bring the beverage within the reach of the hands of the cola fans this winter.
People adds that the 'cocoa' cola variant of the Pepsi company, follows another innovation with one of the drinks that are remembered to be in the market last month before Thanksgiving. Also known as Pepsi Apple Pie, the company shares that their thanksgiving cola is formulated to have a sweet and comforting apple pie scent.
They announced their innovation in their Twitter account, saying that the new variant of their cola is a sweet way of saying goodbye to the worst year ever.
As of writing, their Twitter post garnered 3.3K retweets, 463 quote tweets, 2.2K likes, a piece of evidence that their announcement made quite a footprint in the online world.
Different Sympathies
Since the company was able to engage with a large number of users, their announcement stirs different reactions and statements from thousands of netizens.
Some cola fans are reaching out to the company asking them to bring back some of the variants of their cola that are now non-existent in the market.
Some of the netizens were surprised by the company's innovation and others expressed their dismay at the new idea and rejected the beverage ahead of time.
Memory Lane
Although the 'Cocoa' cola variant of Pepsi was able to engage a vast number of people, it can be remembered that the company had variants released in the market which failed and resulted in discontinuing their manufacture.
One of those variants is the Pepsi Clear was a big hit for a time during the 1990s. They add that the variant of the cola was released in the market in 1992, and suddenly left the shelves of the stores in 1994.
News Today mentions a Pepsi representative stressing that the 'cocoa' cola variant will be available for a limited time, like the Pepsi apple pie. They also note that the duration of how long the winter variant will stay on the market is still not clear.
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