Halloween is fast approaching and Starbucks is not going to miss the yearly event.
Starbucks introduces its new vampire-inspired Frappuccino drink called the 'Frappula Frappuccino'. The new addition to the coffee company's menu follows the 'Franken Frappuccino' drink in Halloween 2014. But the Frappuccino is totally different from last year's Halloween offer since it included green tea to have a ghoulish look.
The new drink is made from blending milk and ice and combining it with chocolate sauce, sandwiched between mocha sauce and whip cream. The rim is then filled with raspberry syrup which looks like blood for a Halloween touch.
The company which was founded in 1971 will be selling the new drink on October 28 at Starbucks stores in the United States. Since the 'Frappula Frappuccino' is Halloween-inspired drink, it will be sold until October 31. In Canada, the new product will be sold until November 1.
The latest drink of the coffeehouse chain has already been made available in New Zealand, Australia, Indonesia and other Asian countries.
The 'Frappula Frappuccino' is expected to compete with Starbucks 'Pumpkin Spice Latte' which is one of the crowds' favorite. Consumers can now choose between the two delicious products of Starbucks.
The 'Frappula Frappuccino' is the newest product of the multinational coffee company for its Autumn beverages. Starbucks' sales is expected to increase with its newest Halloween offer. Since many are participating in the once in a year event, consumers will are also expected to try the new Frappuccino for a complete Halloween experience.
Recent reports reveal that the company's sales increased by 52%. Starbucks continues to expect sales rise as Halloween approaches.
Meanwhile, earlier reports revealed that the multinational coffee company is planning to open a shop in Italy.
