As the "Keeping up with the Kardashians" reality show continues its 10th season, little sisters Kendall and Kylie Jenner are all grown up and making their own careers in show business, but it's still sister Kim getting all the media attention, now including Kim Kardashian's Hype Energy Drinks campaign, which makes absolutely no sense.
A few days back, the first images of Kim Kardashian's Hype campaign came out, showing the reality star and social media personality channeling the likes of classic film star Audrey Hepburn as well as iconic French queen Marie-Antoinette, prompting raised eyebrows - but things got even more bizarre with the campaign ad behind the images.
Easy ride to #HYPEStudios for amazing shoot @hypeenergyusa @kimkardashian #wynwood #gotowork
Una foto publicada por HYPE Energy USA (@hypeenergyusa) el 21 de May de 2015 a la(s) 11:13 PDT
According to InTouch Weekly, as everything else Kris Jenner's most famous daughter does, Kim Kardashian's Hype ad became an instant viral hit, as it shows the currently pregnant wife of rapper Kanye West in a series of fairly unconnected episodes as the two iconic historical figures as well as wearing a couple of skin-tight suits.
As People Magazine reports, Kim Kardashian's Hype ad starts with the reality star dressed as Hepburn in "Sabrina," bangs and all, while riding a bike full of Hype Energy Drinks; she falls and ends up unconscious, then entering a dream sequence where she's dressed up as Marie-Antoinette; upon waking up to her "usual" Hepburn-like self, she continues to drive the bicycle to then think about another sequence in which she wears what appears to be a couple of bondage-inspired suits.
@kimkardashian | @hypeenergydrinks Shot by @johnjansheski @hypestudios255 #iHYPEhere #Kardashian #Kim #Fashion #Art #Sport #Music Una foto publicada por HYPE Energy USA (@hypeenergyusa) el 22 de Jul de 2015 a la(s) 2:10 PDT
Different news outlets have called Kim Kardashian's Hype ad "weird" and "bizarre," with website Wet Paint even creating a top 3 list of the oddest moments during the micro film, which is less than three minutes long, while Hype's website has said that the ad "showcases Kim's versatility with a range of iconic fashion trends and themes."
Watch Kim Kardashian's Hype ad below and make up your own mind about it!
