A Study Shows Gender Stereotyping With Food Choices

Do women really make different food choices than men? Even with food choices there are still some differences between what men choose and what women choose. Is this merely stereotyping or really true? Women are always making a lot of effort to take on the leader role in the professional world which is generally and traditionally for men. But now the world has changed. There are things that women can do like men.

According to Shape Magazine, the world of nutrition still has this kind of stereotyping. A team of researchers from Yale and the University of Manitoba in Canada have discovered that we usually relate some food with being feminine or masculine and it affects how delicious the food turns out to be.

Researches had the participants separate their food like, chicken and fish and potatoes into a feminine or masculine category. As expected, the healthier food were marked as feminine such as yogurt and salad and the unhealthier ones as masculine like fried chicken and potato chips. This, however, doesn't help America's obesity rate because unconsciously men are being mocked from trying to have a healthier diet while women can do without anyone thinking twice.

Even with the food taste, sexism still play an important role. The team of researchers did a separate research. They asked both men and women to do a taste test on the same exact blueberry muffin. The muffin was labeled as a "Mega Muffin" to convey unhealthiness with what looks like a masculine packaging with men playing football.

Both men and women rated the muffin as delicious and worth spending their money on as compared to food that has a female ballet dancer on it. In other words, food taste better when people feel like they are making a more masculine choice and of course they think food with pink and girly packaging is healthier and delicious.

Amazingly, the feeling of sexism only comes out when people are conscious about it. So always make sure to choose the food that you know is healthy and not rely on the image on the label or its packaging.

More News
Real Time Analytics