Many people have been led to believe that Beck's is a German beer. But the truth is, Beck's is made in St. Louis, even brewed with some Missouri water.
Several consumers have been felt betrayed and deceived after finding out that Beck's isn't really German. In fact, a settlement for a class-action lawsuit has already been agreed upon.
Apparently, consumers sued Anheuser-Busch InBev - the maker of Beck's beer - alleging that the company tricked consumers into believing that the alcoholic beverage was German.
Now, consumers can get refunds of up to $50 from the company thanks to the settlement. The Wall Street Journal reports:
"Settlement class members include consumers who purchased Beck's beer, including Beck's Dark and Beck's Light, since May 2011. Once it's finalized, they'll be able to fill out an online form to claim a refund. Beck's drinkers can get 10 cents back for every individual bottle purchased, 50 cents for a six-pack or $1.75 per 20-pack.
"Refunds, though, are capped at $50 for claims backed by a valid proof of purchase. Consumers who didn't keep receipts are entitled to no more than $12. You can still get a refund even if you Googled Back's and knew all along that it's no longer made in Germany."
According to First We Feast, the lawsuit stated that phrases on Beck's packaging and labels misled the customers into thinking that the beer was still brewed in Germany.
Such phrases include "German Quality" beer and "Originated in Bremen, Germany."
The lawsuit stated: "Beck's consumers in the United States knew that the only way to get German beer of such high quality, as boasted about on Beck's packaging, was to import the beer from Germany."
Anheuser-Busch also agreed to change the labels on the products, as part of the settlement agreement. You can expect to see a more visible "Made in USA" label on the packaging.
