With over 11,300 restaurants in 37 countries world-wide, everybody's all-time favourite doughnut shop is bound to expand their horizons and this is exactly what they are going to do. It has been announced that they are opening 44 branches in Poland for the first time within the upcoming years. As reported by Franchising.com, Dunkin' Donuts, one of the world's leading coffee and baked goods chain has officially announced their expansion and has already signed a master franchise agreement with Varsovia Food company regarding the development of Dunkin' Donut chain restaurants in Poland as reported by Franchising.com.
FoodBussinessNews then quoted: Paul Twohig- President of Dunkin' Donuts U.S. and Canada, and Dunkin' Donuts & Baskin-Robbins Europe and Latin America when he made an official announcement by making a statement regarding the matter stating:
"As we continue Dunkin' Donuts' strategic expansion across Europe, we're very pleased to announce our upcoming entry into Poland," he later on added that, " Poland has a rich coffee culture and a growing coffee market, so we feel Dunkin' Donuts' value proposition will resonate well with guests across the country. We look forward to working with the group at Varsovia Food Company, who have a proven track record of success in the country, as we develop the brand in Poland."
With these statements being made, Dunkin Donuts was given a warm welcome by Micheal Motz, CEO of Vaesovia Food Company stating: "We're looking forward to opening Dunkin' Donuts restaurants across the country in the coming years, so Dunkin' Donuts can become our guests' destination for their morning coffee, afternoon snack and evening treat." This statement is posted in PR Newswire.
Founded in 1950 by William Rosenberg in Quincy Massachusets, Dunkin' Donuts has been made a household name and is now one of the largest coffee and baked goods chain all over the world, competing with Starbucks, Krispy Kreme Doughnut, and Honey Dew Dounuts.