A couple of months ago -- in May, to be exact -- GapKids revealed that the brand will be teaming up with Ellen DeGeneres' lifestyle brand, ED (which was launched just a few weeks ago).
A video posted by ED by Ellen (@edbyellen) on Jun 30, 2015 at 7:01am PDT
Now, GapKids is giving everyone a sneak peek into the new collaboration. As Portia de Rossi's wife posed with a few girls modeling her creations in the newly released behind the scenes video, surely Ellen wasn't short on laughs either.
One girl even attempts to teach Ellen how to play the drums, while another model boasts of her robotic hand. Another kid even shows DeGeneres her skateboarding skills.
sneak peek! we’re excited to share a behind-the-scenes look at our #GapKidsxED collaboration with ellen degeneres’ lifestyle brand, @EDbyEllen. press 'play’ to see ellen and her mini team of brilliant, inspiring girls on set and stay tuned for more to come. A video posted by GapKids (@gapkids) on Jul 14, 2015 at 6:21pm PDT
Recruiting these talented girls for the #GapKidsxED line was no coincidence. Known for her philanthropy and causes, Gap explains that the new collaboration is far beyond a collection of apparel.
In fact, they claim that the new line is actually "a social movement meant to empower young girls to be their own heroes," as per Mashable.
A photo posted by ED by Ellen (@edbyellen) on Jul 8, 2015 at 6:58am PDT
In the press release, Ellen DeGeneres expressed her excitement about the venture. "I am thrilled that my lifestyle brand, ED, is partnering with Gap to encourage young girls to pursue their passion, whether it's math, science, sports, the arts," she said.
DeGeneres also added, "Following my passion allowed me to be exactly who I am today."
Not to fret, as the collection isn't limited to just young girls. The collection also boasts of a wide variety of pieces for boys and a few items for adults as well.
Fly on over to twitter.com/theellenshow for my specially curated #EDbyEllen shop, featuring a few of my favorite items! A photo posted by ED by Ellen (@edbyellen) on Jul 9, 2015 at 2:45pm PDT
Elle Magazine even reports that a portion of the profits will be donated to various charities around the world - amazing, but not so surprising given that Ellen DeGeneres is a collaborator on the project.
Parents and kids alike can cop items from the #GapKidsxED collection starting August 18 in selected Gap stores and on the Gap website here.
Watch the behind the scenes video in full from the #GapKidsxED shoot below.
