Nabisco, The cookie company famous for making their famous Oreo cookie has decided to market a more "sophisticated" cookie, according to a press release. Oreo Thins, rolling out in the U.S. on July 13, will be a thinner, crisper cookie, giving the famous brand a smaller cookie-to-cream ratio. Oreo representatives made it clear that the new Oreo Thins are not to be seen as a diet cookie, although do to the cookie's new format is is less calories than the average Oreo.
Four Oreo Thins racks up to 140 calories while three classic Oreos is 160. The Thins were first introduced in China in 2014 where they were very successful. The cookies are not meant to be dunked or twisted open (because grown ups aren't allowed to have fun with their dessert) but senior director of Oreo Janda Lunkin says the consumer will certainly be able to twist and dunk away if they so choose. Although the new product seems a little unnecessary to say the least, it's hard to complain about cookies, especially Oreos. One must wonder if Oreo will be a trailblazer for adult versions of children's desserts, and if so, what will be next.
Confident in the cookie's success, Oreo Thins will be a permanent addition to the Oreos lineup. The three available flavors are Original, Golden and Mint. Each pack will be available for a suggested retail price of $4.59. The Oreo Biscuit was renamed in 1921, to "Oreo Sandwich." A new design for the cookie was introduced in 1924. A lemon-filled variety was available briefly during the 1920s, but was discontinued. In 1948, the Oreo Sandwich was renamed the "Oreo Creme' Sandwich"; it was changed in 1974 to the Oreo Chocolate Sandwich Cookie. The modern-day Oreo design was developed in 1952 by William A. Turnier, to include the Nabisco logo.