Chef Gordon Ramsay counted down New Years with an expensive present that he purchased for himself. The Sun reports that Ramsay purchased a £15,000 Rolex Watch (approximately $24,000) at the Vintage Watch Company in London.

Ramsay is known outside of his culinary skills as an outspoken and at times foul-mouthed individual. This tendency spawned a meem at the New Years titled "Gordon Ramsay vs. Everyone Else," implying that Ramsay is always in a fight with someone, especially other chefs.

The watch that Ramsay purchased was reportedly an expensive Submariner model.

A source is quoted saying that Ramsay claimed he stopped by the store because his friend David Beckham's wife Victoria also likes it. Beckham is slated to open a restaurant together with Ramsay in the near future. Potential locations mentioned include London and Los Angeles.

Eater reported back in December that the collaboration would involve British food, with Ramsay describing it as "something cool, hip, good food, great atmosphere, somewhere you can have fun."

Ramsay is not a stranger to luxury goods. According to Huffington Post, Ramsay also owns a number of other watches:

This isn't Ramsay's first investment in a glamorous accessory. He is often photographed wearing a yellow-faced Breitling watch, and has been spotted comparing watches with Beckham.

Despite all the controversy that seems to swirl around him, Ramsay has earned many accolades as a chef and restaurateur, including numerous Michelin stars. His television programming also brings in many viewers and has increased his popularity, or at least his fame.

Perhaps it will garner enough fame in the near future to get a present from someone other than himself.