Articles by Tjibbe Hoekstra

Tjibbe Hoekstra

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'Starbucks Tries Local Touch to Lift Growth in Europe

Starbucks Corp, the world's biggest coffee chain, is hoping to boost growth in Europe, the Middle East and Africa by opening so-called concept stores that tailor products and cafe interiors to local tastes, a senior manager told Reuters.
By Tjibbe Hoekstra
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