Stephanie Gilmore has come under fire for a racy ad for the Women's World Championship Tour of Surfing.
The world champion professional surfer shot an ad commercial for Roxy Pro Biarritz 2013. The ad has been ripped by critics for showing more close-up shots of Gilmore's butt than of her suffering according to the Daily Mail.
Some critics say that if it were not for a few shots of the surfer's surfboard, viewers would not know what the commercial was promoting.
The video starts with a women rolling out of her bed in nothing but her underwear. After stretching she puts on an over sized white shirt button-down shirt. The woman drops the shirt and gets into the shower.
In the video the surfer grabs her board and drives to the beach, where she puts on a pink Roxy rash suit. The video ends with the 25-year-old paddling into the ocean.
The surfer's father, Jeff Gilmore, defended his daughter's commercial, telling reporters he has not problem with it. Gilmore said his daughter was only doing her job and promoting women's surfing.
"I liked it. She's a little bit older not and knows exactly what she's doing," he said. "People missed the point of it about guessing who she was."
The video had racked up more than 750,00 views since becoming pubic on June 26.
Roxy responded to critic with a wordy Facebook response:
"Women are complex and multidimensional. To ignore this fact is to ignore who we truly are. We believe all athletes are naturally beautiful, in and out of the water. You certainly don't have to be sexy to be an athlete, and we believe its not wrong to be an athlete and to be sexy, if you choose to be."
Roxy later released another version of the advertisement video. The updated version features shots of Gilmore surfing.
