Move over, Colonel Sanders. BB.Q Chicken just dethroned the competition as America's best fast-food fried chicken! Get ready for a cluck-ton of Korean deep-fried fun.
BB.Q Chicken, a South Korean chicken franchise operating in the US, has been named the best fast-food fried chicken chain in the country by Taste of Home magazine. The Asian eatery beat out Checkers, Chick-fil-A, KFC, Raising Cane's, Wingstop, and (GASP - clutches pearls!) even Popeyes! This is an epic milestone for South Korean cuisine, which has been gaining fans in the United States in the last few years.
BB.Q Chicken got big points for its moist chicken, crunchy coating, and of course, flavor. The franchise has 1,600 + shops worldwide, with over 50 in the US. The win is a major boost for the restaurant, right in time for its expansion plans.
The popularity of South Korean snacks in the U.S. is partially due to America's Korean pop culture fandom, or K-Pop. Our love of Korean music, film, and fashion has introduced many Americans to the idea of Korean food.
BB.Q Chicken's victory is also a sign of the changing tastes of US diners. Americans are becoming experimental when it comes to food and are increasingly willing to try new and different cuisines. This is good news for South Korean restaurants, which can now find broader appeal here at home.
BB.Q Chicken's success is a benchmark for Korean food. The win opens a path for even more Korean restaurants to find fans in American markets. If you haven't tried Korean fried chicken yet you may want to check out BB.Q or other joints like Bonchon, Boka, and BarKogi chicken. Their bok-bok will rock your socks off.