'The Project' presenter Carrie Bickmore announced she's launching her own foundation, named 'Carrie's Beanies for Brain Cancer,' which aims to raise awareness and to raise money for the funding of the treatment research of the illness.

As a jump start of her campaign, the foundation will be hosting the 'Brainbeats' concert at Margaret Court Arena in Melbourne on December 6. The event will feature the 'Photograph' hit maker, Ed Sheeran, British band, Rudimental and local stars, such as Vance Joy and Bliss with an aim to raise $1 million for researchers to improve the survival rates of the sufferers.

In a video launched on 'The Project,' Bickmore explained, "Brain cancer survival rates have barely changed in 30 years." Further revealing, "One Australian is diagnosed every five hours. One Australian dies every seven hours... and it kills more kids than any other disease. It receives less than 5 percent of all government cancer research funding. That's not good enough."

It was in May, when Carrie used her acceptance speech to shine the spotlight on brain cancer, after losing her husband, Greg Lange, who died at the age of 34 in 2010, after battling with the illness.

After her Gold Logie acceptance speech, she has since then became an inspiration and figurehead for the brain cancer. She actually touched many lives, including one of the tour promotor, Michael Gudinski.

Speaking to 'The Project,' Michael admitted he was moved by Carrie's speech just like many other people. "[It was] was incredible. I couldn't say no and little Ed [Sheeran] is looking forward to it," he said.

Bickmore also admitted to her panel co-hosts, since the speech, she was contacted by many public viewers, asking for her help. "Everyday I get emails from families whose loved ones have brain cancer, from foundations wanting me to help them and I thought, just how can I help everyone?," she said.