A new restaurant in Tokyo named Curry Shop Shimizu is unlike any other curry shop. They offer their signature dish in a toilet-shaped plate, and for good reason - the restaurant offers poo-flavored curry.
Apparently, Curry Shop Shimizu's main reason for opening a shop which specializes in poo curry is originality. The restaurant reportedly wanted to be "the world's first" something, and following some brainstorming, the creators came up with the idea thinking nobody else in the world would offer such a curry.
According to Kotaku, even Japanese site NariNari has called the poo-flavored curry "shocking" with the eatery being certainly a "first for mankind."
The restaurant calls their poop curry "unko curry." The name might sound disgusting, but the contents of the unko curry isn't really inedible. The poop curry is reportedly made from "exceedingly healthy ingredients," including green tea, cocoa powder and goya, to name a few.
According to a press release, Curry Shop Shimizu achieved the taste of its poop curry by using two main ingredients - goya, or bitter gourd, and senburi tea, or swertia japonica. As for the texture, the owner makes it through a balanced mixture of cocoa powder and water.
It is healthy, but it tastes awful, hence the monicker "poop curry."
Aside from the "why" being answered, there is also an answer to the question "how" the creator of Curry Shop Shimizu learned what poop actually tastes. The shop's owner is porn star Shimiken, or Ken Shimizu, and in his adult films, some of his roles involved eating poop. His adult videos reportedly reached well into a thousand, including "T.A.B.U. Blonde Hair Girl's Hi-School 2" as well as the award-winning "Shimiken's Private 7 F**K."
As for the business side of the whole idea, Curry Shop Shimizu reportedly conducted a marketing survey of 400 men and women in their 20s and 30s. The results aren't promising. The survey revealed that 75 percent did not want to taste the poop curry and while 10.5 percent said they didn't think Shimizu was mentally unstable, they still wouldn't want to go to the restaurant and taste the poop curry.
In a NariNari survey, 85.5 was revealed as not wanting to go, and only 5.7 percent wanted to try the poop curry. A small 8.8 percent said they just wanted to try the experience once.
While the results aren't exactly positive, Curry Shop Shimizu is still confident the restaurants' amenities will win customers. Their amenities reportedly include a dart board and unique wall paper and AV memorabilia in the cabinets. The store is also well-ventilated, a must if they only serve the poop curry, plain rice and all-you-can-drink senburi tea.
They also have a wide range of alcoholic drinks and they give customers a free commemorative sticker if they finish an entire bowl of the poop curry, according to Rocket News 24.
They also have merchandise, such as Curry Shop Shimizu T-shirts and official Ken Shimizu dildos. Last but not least, they also have a loyalty card program.
Curry Shop Shimizu is located at B1-A Joy Park Chitose Funabashi, 1-1-17 Funabashi, Setagaya-ku, Tokyo. They are open 11:30 a.m. to 2:30 p.m. and 6:00 p.m. to 11:00 p.m.
Know more about the restaurant and their poop curry at www.curryshopshimizu.com or via Twitter at @unkocurryshop